Pharma Tips

Articles | Pharma Marketing RSS

Pharmaceutical marketing, sometimes called medico-marketing or pharma marketing in some countries, is the business of advertising or otherwise promoting the sale of pharmaceuticals or drugs. There is some evidence that marketing practices can negatively affect both patients and the health care profession.Many countries have measures in place to limit advertising by pharmaceutical companies. Pharmaceutical company spending on marketing far exceeds that spent on research.In Canada, $1.7 billion was spent in 2

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How to Prepare Daily Call Report (DCR) for Medical Representative

Articles | Pharma Marketing
Date:
06-Jun-2014  Views: 15760

Daily Report format in Excel(.xlsx) FREE download Pharma DCRWe have come up with a DCR format for Micro and Small Pharmaceutical companies and startup ...

What Doctors expect from Medical Representative

Articles | Pharma Marketing
Date:
29-Jan-2014  Views: 4240

Sales representatives in the healthcare industry are expected to manage their “territories” as if they were running their own business. That’s the ver ...

How to overcome Physician Objections on a Sales Call?

Articles | Pharma Marketing
Date:
29-Jan-2014  Views: 3040

Objections from physicians are often seen as “hurdles” or a signal that inhibits a doctor to prescribe your brand. Lets face it, as human beings we fi ...

How to Get Pharmaceutical Sales Jobs in U.S.A

Articles | Pharma Marketing
Date:
05-Sep-2013  Views: 13494

"3 Days to a Pharmaceutical Sales Job Interview"Q. Why are pharmaceutical sales jobs in such high demand?Q. I have no sales experience/I am a recent c ...

Pharma needs to switch from Mass Marketing to Closed Loop Marketing(CLM)

Articles | Pharma Marketing
Date:
02-Sep-2013  Views: 4650

Why Pharma needs to switch from Mass Marketing to Closed Loop Marketing(CLM) ?The social, demographic and economic context in which the pharmaceutical ...

How to build an army of Motivated Medical Sales Force?

Articles | Pharma Marketing
Date:
30-Aug-2013  Views: 2150

In today’s increasingly complex pharmaceutical world; a highly motivated sales forces offer substantial performance improvement . A well-trained and c ...

Pharmaceutical Sales : A brief Introduction

Articles | Pharma Marketing
Date:
21-Aug-2013  Views: 1421

When people talk about great career options, pharmaceutical sales career is placed in the top five. You must be wondering what these pharmaceutical sa ...

Tips for Pharma Sales Force challenges

Articles | Pharma Marketing
Date:
15-Aug-2013  Views: 2084

Top Pharma Tips from other Industries for Pharma Sales Force challenges.Sales forms the backbone of any pharmaceutical business. And it’s the Sales fo ...

How to conduct effective Pharmaceutical Market Research?

Articles | Pharma Marketing
Date:
09-Aug-2013  Views: 2925

What is Market Research?Market research and marketing research are often confused and used interchangeably.Market Research: Determination and assessme ...

What Doctors want from Medical Representative ?

Articles | Pharma Marketing
Date:
09-Aug-2013  Views: 15379

Sales representatives in the healthcare industry are expected to manage their “territories” as if they were running their own business. That’s the ver ...
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